RB UK is aiming to bring the freshness of the British countryside into homes with an Airwick National Parks Fragrance Collection which sees the brand teaming up with National Parks UK.

The new collection makes up the spring/summer collection and comprises four fragrances: Yorkshire Dales; Exmoor; Peak District; and Brecon Beacons.

A portion of each pack sold will go to support the work of National Parks UK.

The introduction 
of the collection is being supported by a £2.5m marketing campaign including
a run of TV advertising at the end of January and in early February.