Nestlé Waters will play host to an exclusive retailer competition to find Britain’s most hydrated community this August.

The competition will encourage retailers to stock up on Nestlé Pure Life and help drive consumption of bottled water during August.

To be in with a chance of winning, retailers need to request a hydration tool kit containing POS materials, including a barker, wobbler and poster, which will help to spread healthy hydration messaging in-store. Once they have received it, retailers will need to send in pictures of their store with the POS implemented, giving a short description of why they deserve to win the title of ‘Britain’s most hydrated community’.

To enter retailers need to e-mail nestlesummer@cirkle.com to request their free tool kit. Entries will close on the Thursday August 18 and will be judged by an independent panel. Terms and conditions apply.