Florette has introduced new shelf-ready packaging to enhance display in the chiller cabinet. Each case holds four bags of Florette and is designed to help declutter overcrowded cabinets as well as provide colour and personality.Tel: 01543 250050
The company boasts a range of 43 pricemarked packs (PMPs) of market-leading personal care and household brands.
The move marks the brand’s biggest investment to date
The pasta will be stocked by AF Blakemore-owned stores
The ad is part of a £5m media investment
The announcement comes ahead of the Tokyo 2020 Olympic Games
The functional drink will be backed by a £3m media campaign
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