This summer Ferrero is adding two more Tic Tac flavours to its portfolio: grape & lychee and peach passion. “We are launching these flavours so that retailers can capitalise on the summer sales trend, where consumers trade out of gums and chocolate confectionery and into fruit flavour SKUs, which see a 17% increase in sales over the period,” says Ferrero UK sales director Jason Sutherland. The company is also making its cherry passion variant available in larger 100s packs following a successful launch last year.

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