Cuban rum brand Havana Club is keeping things cool with its summer on-pack promotion offering consumers the chance to win Smeg fridges. The brand has teamed up with UK urban artist Remi/Rough to turn three Smeg fridges into pieces of art. Some...
With all of the food taken care of for your customers, it’s important not to neglect the lucrative alcohol side of things. A combination of last summer’s World Cup and fine weather fuelled a 5.2% increase (IRI total off trade) in the off trade beer market during the four weeks…
Halewood International has signed a strategic alliance with Whitley Neill Gin which it hopes will secure it a significant slice of the 266.4m gin market in the UK.
Retailers will have the chance to win a host of family prizes when they stock up on products from Mondelēz International.
PepsiCo is offering retailers the chance to win juicy cash prizes as part of its first ever trade-exclusive juice activation.
Twenty golden tickets are up for grabs in the new Carling promotion.
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