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Bacardi has launched a new spiced spirit drink of premium rum called Bacardi Oakheart. The company says the product brings a new twist to the spiced spirit category with its smoky taste, and is designed to capture the adventurous nature of young...
Convenience retailers have a “huge opportunity” to grasp the spirits category as shoppers increase their spending on premium brands, according to the First Drinks annual report.
Southern Comfort is launching a new packaging design for its Lemonade Lime pre-mix cans. Following on from the new look Southern Comfort bottles launched in May, the new design is on shelf from this month and emphasises the New Orleans spirit...
Imperial Tobacco has announced the launch of a new Crushball Cigarillo variant to its JPS Players brand which is designed to help retailers cater for consumers seeking out new nicotine solutions in the wake of the Menthol Ban.
WKD has relaunched it ready-to-serve (RTS) category with a total reinvention of its range of cocktails in cans.
Accolade Wines’ Echo Falls has unveiled its first ever Rosé Seltzers aimed at consumers looking to moderate alcohol consumption.
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