Connolly Spar in Tidworth, Wiltshire received a winter wonderland makeover, courtesy of Quaker Oats So Simple.

Pepsico gave convenience retailers the opportunity to win an in-store makeover to help maximise hot breakfast sales this winter.

The winning store was decorated with artificial snow, a white Christmas tree, a winter arch way, an iceberg plinth of Quaker Oat so Simple pots and Quaker products were also sampled to the community.

Connolly Spar business development manager Susan Connolly said: “The store looks amazing and is a great way to reinforce our mission of getting closer to our customers by creating some inspiring in-store theatre and live, hot porridge sampling.”

Matt Goddard, field sales director at PepsiCo commented: “We love to support local retailers with exciting in-store activity and reward them for all their hard work.

“The awareness of the new PMP Quaker Oat So Simple pots and sachets was accelerated, along with helping the store engage with their community.”