Tuesday 29 September at 5pm
Coca-Cola is celebrating its 125th anniversary this month with an integrated marketing campaign, special commemorative packs and a range of in-store pos. Bespoke on-pack graphics play on the heritage of the brand and shoppers also have the chance to...
Coca-Cola Enterprises has launched Powerade Energy, which it claims is the first 'dual energy' soft drinks product. Powerade Energy combines 'stimulate' energy with 'revive' energy to deliver sustained performance energy. It is designed...
Coca-Cola Enterprises is extending its pricemarking activity to lines such as Oasis Summer Fruits (99p for 500ml), 2ltr Schweppes Lemonade ( 1.49) and all 500ml cans of Relentless ( 1.59). The company is also marking 330ml cans of Fanta, Sprite, Dr...
JTI is to change its Sterling Rolling Tobacco 3-in-1 Box to a new pouch format, in response to the growing demand for more convenient alternatives.
Nomadic Dairy has launched its first multipack format, with its Yogurt and Oat Cluster Strawberry and Chocolate flavours going into three-packs.
Japan Tobacco International (JTI) has announced two brand-new schemes designed to change consumer behaviour around cigarette butt littering. The #IGiveAButt campaign and partnership with Keep Wales Tidy looks to encourage adult smokers to take more responsibility when it comes to discarding their cigarette butts. As ...
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