Cadbury has teamed up with ITV to launch a new game show in association with the manufacturer's Spots v Stripes campaign. Contestants are currently being picked for Minute to Win It, which is due to air on ITV2 in the autumn. The show sees competitors face up to 10 challenges involving everyday items that escalate in difficulty and prize money. It has already seen success in the US, having launched on NBC last year.
tel: 08702 400 861