Luxury hand-whipped ice cream and sorbet producer Simply Ice Cream has unveiled a ‘Simply British’ special edition box set. Retailers can choose which flavours to put in the set, but the firm recommends using red, white and blue colours to really embrace the union jack packaging, such as sublime strawberry, dreamy vanilla, and blackcurrant flavours.  The firm also offers a bespoke flavour service for those who want to commemorate their own special summer event.

rrp: £5.75

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