UK wholesaler Dee Bee has expanded its presence in the Merseyside region by opening its third convenience store in Liverpool.

The new Today’s store at Swanside Parade, Liverpool, will be fully owned and managed by Vigi Paskar and will offer a comprehensive range of grocery, alcohol, chilled and non-food products.

More than 450 Today’s stores now operate in the United Kingdom and Dee Bee, part of the Grimsby-based Ramsden Group, has been involved in the development of around 80 sites.

Dee Bee’s managing director, Nick Ramsden, said: “This is an excellent location and we have worked very closely with the owner to develop the site to the highest possible standards.

“The area was desperately in need of a new convenience store and in Vigi Paskar we have a knowledgeable and experienced owner, someone we know will develop the store to its full potential.

“We are looking to recruit more retailers in the Liverpool area and we are confident that this latest store will become a flagship store that will encourage other retailers to sign up to this very successful brand.”

Vigi said: “Dee Bee has supported me the whole way through this project and we are all delighted with the new store. As well as providing an exciting new shopping option for the area, it is also creating seven new jobs for local people.”