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Cadbury’s Chocolate Eclairs are being given a packaging facelift with a swirling caramel and purple design.
Cadbury has gone quackers for an augmented reality app. Once downloaded, it enables smartphone users to play a game triggered by pointing at promotional bars of Twirl, Crunchie, Boost, Caramel and Dairy Milk. Players have to earn points by prodding...
As sharing occasions continue to rise, Cadbury is adding another offering to the mix with the launch of Twirl Bites
The Cadbury elves have unveiled a sleighful of NPD and festive best sellers for 2020.
Global Brands has expanded its cocktail brand Flare by launching two classic flavours and one new flavour in 70cl bottle format, exclusive to independent retailers.
Pladis is to launch Jacob’s Mini Cheddars Smoky BBQ in a 105g price-marked pack (PMP) for independent retailers.
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