One Stop

One Stop has expanded its alcohol offering as part of its latest range reset.

It has introduced 38 new lines across its beer, cider, cocktail and ready to drink and low and no categories, in response to feedback from customers wanting to see a wider selection of craft and ale beers and low and no alcohol options. 

New lines include: Timothy Taylor’s Landlord 500ml, Badgers Golden Champion 500ml, Inch’s Medium Apple Cider 500ml, Funkin Pina Colada 200ml, Most Wanted Sauvignon Blanc 187ml to Birra Moretti Sale Di Mare 660ml and Estrella Damm 660ml.  

The retailer has also extended its premix, craft and ale range with lines such as AU Vodka Black Grape 330ml, Beavertown Neck Oil 330ml 4pk, Beavertown Gamma Ray 339ml 4pk, Brewdog Wingman 330ml 4pk, Brewdog Elvis Juice 330ml 4pk, Leffe Blonde 330ml 4 pack and Boddingtons Draught 440ml 4 pack.  In the wine category, One Stop has introduced new lines from popular brands such as 19 Crimes and Yellow Tail. 

Head of product at One Stop Henry Maulik said: “Introducing more low and no alcohol lines to promote responsible drinking and provide greater consumer choice, was a must. We’re excited to be able to offer our customers new lines from brands such as BrewDog Punk AF & Thatcher’s Zero along with extending the number of stores stocking Heineken 0% and Guinness 0%.”  

Head of franchise at One Stop John Miller added: “Our ultimate goal is to help our franchisees increase their sales and profitability and this reset will enable them to do just that. As part of our franchise model, our retailers have the opportunity to flex their ranges, giving their customers sight of new lines, generating interest and increased footfall.”