The Mars brand has 'official supplier' status to England until July 2010 when it will become a 'supporter' of the England team.
The brand will also team up with the FA as part of a grassroots Get into Football campaign, focusing on recruiting lapsed male footballers over the age of 18 to take up the sport again as well as retaining current teams.
Mars will also become Official Confectionery Supplier for Wembley Stadium from August 2010 until July 2014. The deal is the biggest in Mars' history. New pos and packaging will appear in January 2010.
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