BH 150

JTI is celebrating 150 years of Benson and Hedges by offering retailers the chance to win £150.

Hosted on the new dedicated Benson and Hedges trade microsite, the ‘Great £150 Giveaway’ is offering 50 retailers the chance to win £150 each to celebrate this special anniversary.

All retailers need to do is simply log on to JTI Advance with their username and password and enter the prize draw with full terms and conditions. Winners will be picked fortnightly at random from 30 June until 11 August, any entry not selected as a winner will be placed into the next draw. JTI UK marketing director Mark McGuinness said: “We couldn’t be prouder to have reached this extraordinary anniversary and still have such a successful brand that retailers can rely on to provide their customers with great quality cigarettes and rolling tobacco. It’s important for us to celebrate the brand’s heritage, but we know our success is also down to the support of our retailers throughout the years. So, in this very special year, we want to shine a light on our trade partners and this prize draw is just one way of giving back and thanking retailers, with other activities to follow later in the year too. We want to continue looking forward for this heritage brand and can’t wait to see what the next 150 years of Benson and Hedges brings.”