Embassy Signature Gold Fresh Seal 200s Outer 3D

Imperial Tobacco has upgraded the packaging on some of its Embassy Signature variants to increase the amount of time the cigarettes stay fresh.

From July, the new resealable foil tab will feature on Embassy Signature Gold and New Crush variants, which are both available to buy with an MRRP of just £9.50 per pack of 20s and an MRRP of £47.50 per pack of 100s.

Market manager UK at Imperial Tobacco Chris Street said: “Our new fresh protect Embassy Signature packs protection that can withstand the hustle and bustle of everyday life. Thanks to the new features, including a handy resealable tab and stronger box, the contents will remain just as fresh as the day the pack was first opened.”