Mexican food brand, Gran Luchito, is on a mission to challenge the UK’s preconceptions of Mexican cuisine with the launch of its Taco Recipe Kits.
A first for the brand and available in four flavour profiles - Al Pastor, Barbacoa, Birria and Carnitas, the launch brings bold, authentic Mexican flavour to UK kitchens.
Gran Luchito is putting tacos firmly at the heart of Mexican cooking in the UK, challenging the common misconception that fajitas define the category. The kits have been designed to emulate Mexican scratch-style cooking and provide bold flavours in just 15 minutes.
Paul Vita, managing director at Gran Luchito, said: ‘We know tacos are what Mexican food culture is all about, and it’s time UK consumers experienced them in the right way, rather than relying on Tex-Mex fajitas, which have dominated for too long.”
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