Products in depth – Page 4
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Products In Depth
Christmas Confectionery: Well-timed treats
Christmas isn’t just about fun and festivities – it’s also about making sure you adopt a calculated approach to the confectionery category.
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Products In Depth
Halloween & Bonfire: Get ready for fright night
Halloween is predicted to be more spooktacular than ever this year and retailers who get into the spirit of the event will grasp the benefits.
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Products In Depth
Oral Care & Chewing Gum: Mouthwatering returns
How we look after our teeth is changing, and the latest trends give small stores plenty to smile about. Here’s how to make sure you cash in.
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Products In Depth
Sugar Confectionery: A bright future
Sugar confectionery sales show no sign of slowing down, and by keeping up with current trends you can guarantee sweet rewards.
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Products In Depth
Apple Burst Tic Tac ad to hit screens next month
Ferrero is targetting consumers aged 13-33 with a £2m marketing campaign.
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Products In Depth
Customer Missions: Food to Go & Meal Deals
Play to your strengths and offer a food to go menu that matches convenience with choice and value, and you’ll soon ace the multiples.
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Products In Depth
Sugar confectionery: Bank on it
Gums and jellies continue to be sought after as softer eats and nostalgic trends drive growth in sugar confectionery. Sarah Britton reports
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Products In Depth
Halloween - Tricky business
The nation has fallen under the spell of Halloween and there are monster sales to be had for retailers who get into the spirit of it
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Products In Depth
Cash in: Chocolate - Share Value
Today’s cash-conscious consumers are driving demand for Big Night In share packs and products with pricemarks. Sarah Britton reports
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Products In Depth
Cash in: Chocolate - Limited Editions
If pricemarked packaging doesn’t appeal, then another way to ensure customers remain stimulated by your confectionery offering is to tap into limited-edition products.
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Products In Depth
Cash in: Ice cream - Kiddies corner
New Forest Ice Cream is predicting big demand for kids’ fruit ice lollies this summer. “Most people have been hammered so badly by the recession that they’re not going away…
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Products In Depth
Cash in: Ice cream - Ones to watch
Oh, crumbs Twix ice cream has been reformulated for 2011 with a new type of biscuit which is claimed to be crunchier than the last. The brand as a whole is being…
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Products In Depth
Cash in: Easter - Over-egged
The multitude of mid-range shell eggs on deal in the supermarkets means that c-stores must look to other products to get their share of Easter sales
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Products In Depth
Cash in: Easter - It pays to display
As every sales rep has probably told you by now, Easter 2011 is three weeks later than in 2010, creating plenty of opportunity for additional sales. However, there are some downsides to this…
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Products In Depth
Cash in: Easter - Bigger picture
With impulse and novelty covered, your next port of call should be premium priced eggs. Says Hancocks’ Summerley: “A third area for independents to consider is larger shell eggs that are not the focus of supermarket price wars.”
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Products In Depth
Cash in: Easter - Ones to watch
Spring loaded
The gingerbread man will have to make room for a new range of decorated gingerbread biscuits this Easter. Image on Foods’ Mr and Mrs Bunny faces, Easter Chicks… -
Products In Depth
Cash in Bake off
BAKEHOUSE has come up with a new indulgent line in the shape of its Chocolate & Hazelnut Twist.
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Products In Depth
Cash in Bake off
COUNTRY CHOICE has added a new handheld savoury bake to its Bake & Bite range of food to go.
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