Diageo GB has added a blueberry variant to its flavoured vodka range, supported by a 6m outdoor and sampling campaign.
Budweiser Brewing Group has launched a pilot to create a can with the lowest ever carbon footprint for an AB InBev beer can produced in Europe.
The 330ml cans will be available in retail from November.
BrewDog Planet Pale will replace its Pale Ale offering
Viper Hard Seltzer (4% ABV) is available in Lime and Cranberry variants.
The light and berry cocktails are targeting summer drinking occasions
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