Snacking brand Takis has launched a new flavour to the UK market.
Takis Smokin’ BBQ aims to offer a milder alternative that still delivers full Takis intensity but without the high heat that can deter more cautious shoppers.
The new launch taps directly into one of the UK’s strongest flavour trends - with BBQ enjoying significant growth across retail and out‑of‑home - by combining the comfort of familiarity with the excitement of a modern twist. With 59% of shoppers saying their snack choices are influenced by either familiar or new flavours, and younger consumers actively seeking new experiences, Takis Smokin’ BBQ delivers what the brand calls “safe adventure” – a sweet, smoky, mildly spicy profile that broadens the brand’s reach without diluting its trademark intensity.
Takis Smokin’ BBQ are fully HFSS compliant, and available in 55g price marked packs, 55g, 100g and 180g formats with MRRPs ranging from £1.25 to £2.99.
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