Metro Drinks has launched the UK's first fairtrade iced coffee. Herbert's Iced Coffee has an eight-month shelf life and is available in 270ml bottles. The coffee will be available in latte and mocha variants. Metro Drinks managing director Paul Bendit says: "There is growing evidence that consumers are thinking more ethically when shopping. Ready-to-drink iced coffee is an exciting extension to the fairtrade offering." RRP £1.20 Tel 01273 400772
Tropicana has added a new variant to its Gold Label Range - hand-picked mandarin & pressed white grape. The brand hopes to capitalise on the gap in the UK market for a premium mandarin product. It will be available in a 1ltr carton. Tropicana has...
Capri-Sun has launched a new pack design and advertising campaign that focuses on the natural appeal of the drink. 'Nothing Artificial at all' is the new slogan that will appear on packs in time for the back-to-school season. The 330ml individual...
Larabar from General Mills, the vegan, dairy- and gluten-free fruit and nut bar, is set to drive sales and consumer awareness next month with the launch of its ‘Let’s Make Veganuary Moreish’ campaign.
Building on the return of its Holidays Are Coming ad campaign, Coca-Cola has launched a new Christmas advert to promote a message of unity across the nation.
UK food brand Mash Direct is pushing its range of ‘field to fork’ vegetable accompaniments to target shoppers preparing for Christmas dinner cooking or festive entertaining.
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