Unilever has added summer glow body lotion to its Dove skincare range.
The lotion, which both moisturises and gradually enhances natural skin colour, is available to retailers from this month.
It is being supported by a £4m marketing campaign including TV ads and outdoor press.
Dove summer glow is available in two 250ml variants - fair to normal skin and normal to darker skin.
RRP £4.99 Tel 020 8439 6100