New Twix Secret Centre Biscuits unveiled by Mars

Mars Chocolate Drinks & Treats has launched Twix Secret Centre Biscuits.

Twix Secret Centre Biscuits (RRP £1.69) will be initially available from Home Bargains with full roll-out across wholesale and convenience channels expected in March/April. Each 132g pack contains eight biscuits.

Michelle Frost, general manager at Mars Chocolate Drinks and Treats says: “Our Secret Centre Biscuits range which includes Mars and Bounty variants have added more than £680k to the category.

“We expect the new Twix Secret Centre Biscuits to accelerate this growth even further, bringing Twix fans to the biscuit aisle.”