Unilever UK is supporting its Marmite brand with a new advertising campaign for its limited edition summer spread - released earlier this year.
‘The Summer of Love Not Hate’ campaign takes design inspiration from Woodstock summer of love 1967 and aims to encourage the nation to “spread the love” this summer.
The campaign will include an animated online film featuring a music battle between a colourful kitten and a crazed rock monster vying for supremacy over the new summer jars.
The film is available to watch on YouTube and Facebook. More Summer of Love and Hate characters can be seen on three paradoxical outdoor poster pairs in the London underground.