JTI is to launch a series of ‘British Tailoring’ limited edition packs for its premium cigarette brand, Benson and Hedges Gold. 

Available from mid-November, the three designs mimic classic suit patterns to highlight the “style, luxury and quality” of the brand. Packs will be available for four weeks across  King Size 20s with an rrp of £8.99.

For more information retailers should speak to their local JTI representative or call the JTI Customer Careline on 0800 163 503.