A new range of multigrain breakfast cereal has been created under the Honey Monster brand.

Honey WOWs and Choco WOWs contain four varieties of whole- grain (oat, wheat, barley and rice) and come in 500g packs, retailing at £2.69.

The range is aimed at children and adults and offers a source of fibre, fortified with iron, with no artificial flavours, colours or preservatives.