British firm Tangerine Confectionery has expanded its Henry Goode liquorice range with the introduction of a bar format. "The soft eating liquorice category is growing 7% year on year, which we have seen mirrored by the fast-paced success of Henry Goode since its launch in 2009," says brand manager Sarah Brown. The product launch will be supported by a consumer PR campaign centred around the brand's mascot, Henry Goode, as he continues to encourage the nation to 'Bite British'.

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