Cadbury has gone quackers for an augmented reality app. Once downloaded, it enables smartphone users to play a game triggered by pointing at promotional bars of Twirl, Crunchie, Boost, Caramel and Dairy Milk. Players have to earn points by prodding...
New Cadbury's Flake Allure is a limited-edition bar comprising Flake chocolate enrobed in truffle and coated in milk chocolate. The company is pouring 2m into press, radio and outdoor advertising, as well as pos material.
Cadbury Dairy Milk bunnies are bouncing back for Easter 2011. The caramel-filled rabbit-shaped chocolates come in a pack containing two bunnies and will be supported with advertising in a range of outdoor locations, and in a variety of national and...
Mondelēz International is scaring up sales for the 2021 Halloween season with a new line-up.
Doritos is to launch a new on-pack promotion across its Dippers range, offering shoppers the chance to win a grand prize of £20,000.
Retailers will have the chance to win a host of family prizes when they stock up on products from Mondelēz International.
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