Warburtons has launched a £2.4m marketing campaign with the aim of…
Another popular fixture for shoppers during the barbecue season is the bread display. Allied Bakeries’ category director Guy Shepherd says the sector saw a 40% increase in the sales of bread rolls between May and August last year compared with January to April. He adds that rolls are purchased for 43% of barbecues (Nielsen Scantrack).
Allied Bakeries has announced an on-pack promotion for its Allinson bread range. Running from February to April, the offer will promote its new partnership with nature-friendly farming scheme Conservation Grade, by offering consumers the opportunity...
GLACÉAU Smartwater has launched a new campaign to highlight its 100% recycled, 100% recyclable credentials.
Oreo O’s cereal is making its debut into the convenience and wholesale channel.
JJ Whitley has launched a new gold filtered variant of its artisanal Russian Vodka.
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