HERMESETAS is running an extensive media campaign for its mini sweeteners.

● Four ads are appearing in women’s and general interest magazines including Cosmopolitan, Ok!, Hello! and Marie Claire until the end of December.

● Coinciding with this is an on-pack promotion called the £50 Hermesetas internet scratchcard game. Entry to the game can only be made using the number printed underneath the dispenser on all the promotional packs.

The promotion runs until June 2009.

TEL 01844 293600