Procter & Gamble (P&G) is running a free haircut promotion with Herbal Essences.

The offer will run until October 31 and enables shoppers to claim a free haircut including a wash and blow-dry when they buy any two 400ml bottles of Herbal Essences shampoo or conditioner in one transaction.

Customers can redeem their free hair cut by uploading their receipts online at www.herbalessences-freehaircut.co.uk within 14 days of purchase to receive a voucher to use at participating salons nationwide.

The initiative forms part of Herbal Essences’ new 360° support campaign which includes TV and print advertisements, PR, plus in-store, digital and social media activations.

Herbal Essences will run this latest promotion across its 400ml portfolio including; Hello Hydration, Dazzling Shine, Ignite My Colour and Clearly Naked Volume (RRP £3.99).