UK instant coffee brand Nescafé has announced it’s stepping into the world of ready-to-drink (RTD) iced coffee, with the launch of Nescafé Iced Latte, available in 250ml cans (RRP £2) designed for enjoying on the go.
From this week, coffee fans across the UK and Ireland can grab a Nescafé Iced Latte straight from the fridge in Iced Latte and Iced Caramel Flavour Latte varieties.
Designed to be enjoyed cold, every Nescafé Iced Latte can holds “a blend of creamy, quality coffee and a hint of sweetness,” Nescafé said. The Caramel Latte comes with the added bonus of smooth caramel notes.
The launch marks a bold new chapter for the nation’s favourite coffee brand, bringing its decades of coffee expertise into the fast-growing chilled coffee category. The 250ml cans carry RRPs of £2.
Ingrid Hayes, marketing director for Nescafé UK and Ireland, said: “We know more people are reaching for iced coffee as part of their everyday routine and they’ve been telling us they want Nescafé to be part of that.
“With our new RTD Iced Lattes, we’re making it easier than ever to enjoy a smooth, creamy iced coffee on the go. It’s the taste and quality you’d expect from Nescafé, in a format that fits right into your day.”
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