Muscle Moose is launching a new range of Moose Juice Energy Shots, designed to help retailers make the most of impulse sales at the till point.
With no added sugar and just four calories per shot, the range is available in two flavours; Grapetastic and Rainbow Candy (rrp £2, available in boxes of 12x60ml).
Aimed at shoppers who need a quick energy boost, the shots contain caffeine, B vitamins, taurine and amino acids, condensed into a convenient 60ml shot.
Jon Birkett, director of parent company Muscle Moose, said: “We’ve been working on the shots for more than 18 months and I believe we’ve created the world’s first truly great-tasting energy shot.
“The design of the outer case has been simplified to help the customer make a quick purchase decision when they may only have a couple of seconds at till point.”
The Moose Juice Energy Shots are available for independent retailers to stock from August 31.