New Covent Garden is getting romantic with the launch of its February limited-edition soup. Passionate pepper & pear soup was selected by consumers through the brand’s social media campaign. It is available until the end of the month.rrp: £2.20tel: 0113 248 0606
The company boasts a range of 43 pricemarked packs (PMPs) of market-leading personal care and household brands.
The move marks the brand’s biggest investment to date
The pasta will be stocked by AF Blakemore-owned stores
The ad is part of a £5m media investment
The announcement comes ahead of the Tokyo 2020 Olympic Games
The functional drink will be backed by a £3m media campaign
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