JJ Whitley has launched a new gold filtered variant of its artisanal Russian Vodka, complete with a gold bottle.
The new JJ Whitley Vodka range is available to order via Booker now with an RRP of £16 and an ABV of 38%.
Halewood Artisanal Spirits marketing director James Stocker said: “We have been investing heavily in our JJ Whitley Vodka portfolio and our new distillery in St. Petersburg, which enables us to provide our customers with a quality, authentic Russian vodka at great price point. Our Artisanal Russian Vodka has gone on to win a number of gold medals at internationally recognised awards, and is now the fastest growing top 10 vodka range, which is testament to the quality and accessibility of the product.
“Our new JJ Whitely Gold Vodka is a fitting tribute to its gold-award winning success, providing retailers with a unique proposition which taps into multiple shopper occasions. From those looking to treat themselves or find something special to mark a celebration, or even as a great gift option, we’re confident that it will present a strong sales opportunity for retailers this summer.”