Bam is a new milkshake drink, designed to appeal to busy consumers looking for a healthy on-the-go drinks option.

The milkshake contains no artificial colours, preservatives or refined sugars. The range is made with real milk and uses real honey as a natural sweetener.

Bam is available in two flavours; Chocolate and Banana, with each carton containing 11g of protein. The range is also suitable for vegetarians and is gluten free.

Graham Dodridge founder and managing director of Bam, said: “Our mission is to be the first choice of the health-conscious consumers who know that what you put in is what you get out.

”We’ve had a really positive response since launching Bam and we’re excited to be producing deliciously simple drinks that meet consumer demands. We look forward to further extending our distribution and listings.”

Bam is available in 330ml cartons (rrp £1.50) and available through Bidfood, Blakemore Wholesale and P&H Extra.