Anchor has branched out into the fresh cream market with Anchor Real Dairy Cream. Arla Foods says the cream is as versatile as double cream but has 30% less fat. It comes in a 300g pot. The launch is being supported by online marketing and on Anchor Spreadable and Anchor Lighter Spreadable foils.

rrp: £1.25
tel: 0845 600 6688

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