The third wave of Co-op own label products has just been made available to Nisa-supplied stores, with retailers and shoppers reacting positively to the bolstered range.
Nisa retailers now have access to 750 Co-op own label products, across all categories.
Latest additions include ambient groceries such as rice, table sauces and free-from foods.
Sally Croft, co-owner of Croft Stores (Nisa) in Stocks Hill, Silverstone, said she was “delighted” with the offer.
“It’s all been really positive. We started off with a small number of Co-op products but customer feedback and sales have been good so we will be getting more and more in. The cracked black pepper biscuits in particular have been a huge hit!
“A brand like the Co-op is so well known and respected, it’s a great boon to us alongside our other products,” she added.
The entire Co-op own label range should be available to Nisa retailers during the first quarter of 2019, a Nisa spokeswoman added.