Heineken’s latest NPD, Blind Pig, is a liquor flavoured cider inspired by American 1920s speakeasies.
The new range aims to expand the cider category by offering a Cider that is relevant for a higher energy, late night occasion.
Blind Pig is served in a 355ml bottle (5.5% ABV, rrp £2), is available in three variants Bourbon and Blueberry; Whiskey, Honey and Apple; and Rum and Poached Pear.
Blind Pig is available across both the on and off-trade now.
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