To mark the launch of Tom Fletcher’s new children’s book, The Christmasaurus, Warburtons has created a Giant Crumpet dinosaur modelled on the fictional character.
The book features mischievous Elves who enjoy a toasted crumpet at teatime.
Standing at 2.5 metres tall, the crumpet construction was revealed to guests at the book’s launch party at The Natural History Museum on October 5.
The Christmasaurus is Tom’s latest children’s novel inspired by his love of all things Christmas and, of course, dinosaurs. Set on Christmas Eve, the story follows the adventures of a boy named William Trundle and an unusual dinosaur called the Christmasaurus.
Warburtons Giant Crumpets launched last year and have since become a national favourite with families, according to the firm – almost 18 million units sold since the product first landed on retailers’ shelves last October.