Symington’s, the makers of Ragu and Chicken Tonight cooking sauces, has launched a new range of price-marked packs (pmp).
Designed specifically for its convenience and cash and carry customers, the new products include Ragu Smooth Bolognese Sauce 375g and Ragu Chunky Bolognese Sauce 375g.
And new to the Chicken Tonight price-marked range are Chicken Tonight Spanish Chicken Sauce 400g and Chicken Tonight Honey and Mustard Sauce 400g, all with a price-mark of £1. Joining the range in October and exclusively for this channel, is Chicken Tonight Peri Peri Sauce 400g, also in a £1 pmp.
Nathan Hill, sales director at Symington’s, said: “We’re really excited about the new range of price-marked packs – they offer consumers great value for money and are the perfect format for the independent retailer.”