Republic Technologies UK (RTUK) has launched a limited edition range of British themed Swan filters.
Packs feature the Swan image and Union Jacks.
“Despite all trials and tribulations we’re facing, Britain is bursting with pride at the moment. With so many special events taking place this summer, we wanted to re-inforce the fact that Swan is an iconic British brand with a heritage dating back 130 years,” RTUK marketing manager Mark Alldred said.
As RYO accessories are not subject to the tobacco display ban, Alldred also encouraed retailers to use the eye-catching Swan Union Jack packs to ‘signpost’ the smokers’ accessories category in-store.
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