Sunmagic has teamed up with Twentieth Century Fox for upcoming DreamWorks movie Turbo.
The firm is celebrating the partnership with on-pack promotion, which runs across selected pure juice and juice drink products, where consumers the chance to win a trip to Abu Dhabi.
Turbo is due for release in the UK and Ireland on October 18 and promotional packs are available now from Palmer & Harvey and Hancocks. The initiative follows a successful co-branding last year between Sunmagic and Ice Age 4.
Tel: 020 7274 6090