EAT NATURAL has entered the breakfast category with new muesli and breakfast bar launches. ● The muesli bars are available in four variants: ‘with toasted oats, cape gooseberries and pecans’; ‘with crunchy toastcrumbs, hazelnuts, almonds, oats & honey’; and the two gluten-free varieties, ‘with raisins, almonds, mixed seeds & crispy rice’ and ‘with toasted buckwheat, pumpkin seeds, raisins & mango’. ● There are two new bars in the breakfast range: orange and marmalade almonds & toasted oats; and strawberry jam oats, cashews and yogurt coating. ● Both bars are available in 45g singles with a rrp of 69p, and multipacks have a rrp of £1.99 for three bars. ● The launch will be backed by £1m in trade and consumer support. TEL 01787 479123

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