Craft brewery St Peter’s has launched a new 330ml round bottle range.
Moving with the changes in the craft ale market, St Peter’s Brewery has developed the new range, which includes seven of its most popular brews, in response to the demand for smaller bottles.
The 330ml range, which is available now, includes Ruby Red Ale, Organic Ale, Golden Ale, Old-Style Porter, Best Bitter, G-Free and Cream Stout.
Dropping its iconic oval bottle shape for the first time, St Peter’s Brewery is keen to appeal to drinkers looking for a smaller, easy drinking bottle that’s more accessible and these new bottles are available to on-trade, off-trade and export customers.
“We’ve had frequent customer requests for smaller 330ml bottles so we felt the time was right to move into this area with a different bottle shape,” explains CEO Steve Magnall. “So far the response has been very encouraging and we are excited to introduce these new products to our customers in the UK and abroad.”
The new 330ml bottle range is available in cases of 24. For more information visit www.stpetersbrewery.co.uk