Nestlé Confectionery’s Rowntree’s Randoms brand is launching a new Bangers and Mash instant win promotion.
Consumers who find a Bangers and Mash sweet in their packet of Rowntree’s Randoms or Tandems will instantly win a £500 cash prize. Each promotional pack also contains a code which consumers can enter online for their chance to win sweets from the Rowntree’s range.
During the Bangers and Mash promotion, Rowntree’s Randoms Tandems will also be launching in an impulse bag (rrp 51p) for a limited time.
The Bangers and Mash promotion will be supported by a £1m media campaign, focusing on digital and outdoor advertising and including 3,750 posters situated outside of CTNs.