AG Barr is giving five retailers the chance to £100 worth of Rockstar Revolt stock.
Rockstar is the UK’s No.1 big can flavoured energy brand (IRI Marketplace, Value Sales, 500ml Flavoured Energy Cans, MAT to 09/10/16, GB Convenience). Rockstar Revolt comes in two 500ml varieties, Killer Citrus and Killer Cooler, which both provide zero sugar energy.
Adrian Troy, marketing director at AG Barr, says: “Rockstar Revolt appeals to the growing number of consumers who want zero sugar energy, but don’t want it to look, feel, perform or taste different to full sugar energy.
“Energy is a hugely important category, accounting for more than one in every three drinks purchased (IRI Marketplace, Unit Sales, Total Drink Now Energy, MAT to 09/10/16, GB Convenience). Big can flavoured energy continues to drive the category and within this Rockstar flavours are the star performers, delivering 50% of sales.”
Rockstar Revolt is supported by heavyweight sampling and a national social media campaign.
For your chance to win, email your name, store name and phone number to Rosa.Ceparano@wrbm.com or post to: Rockstar Revolt Giveaway, Convenience Store, William Reed Business Media, Broadfield Park, Crawley, West Sussex RH11 9RT.