Princes has launched a new range of canned skinless and boneless Atlantic salmon.

It is hoped the new range will encourage younger shoppers to the £73m category. Princes Atlantic salmon fillets are available in 125g litho cans (rrp £1.99) in sweet chilli and lemon & dill variants while 160g round cans (rrp £3.00) of salmon are available in lemon & black pepper and brine variants.

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