BAT UK is celebrating Pall Mall’s fifth birthday with a packaging upgrade, improving both design and quality to provide adult smokers even better value for money.

Moving to a more contemporary look, Pall Mall’s pack upgrade will be introduced across the full product range and will roll-out from the beginning of September.

Existing Pall Mall adult smokers will be made aware of the forthcoming upgrade via factual inserts in current packs. The biggest change will appear in the Pink pack design, which is changing to a silver colour.

Prices will remain unchanged

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