Somerset drinks company Miles Tea & Coffee has launched a new range of teas, featuring tea bags shaped like kites.
The 10-strong line-up focuses on green, herbal and fruit tea flavours. The new skus include Super Green (rrp 4.75), Rooibos, Boabab & Chai, (rrp 4.49), Berry Berry, Matcha & Turmeric, Fennel, Orange & Hibiscus, Green Tea & Chamomile, Lavender, Limeflower & Rose, Ginger & Lemongrass, Liquorice, Peppermint & Spearmint and English Breakfast (rrp £3.99).
Each pack contains larger than usual teabags and features a new pack design and brand messaging.
John Halls, operations director for Miles Tea & Coffee, said: “This is an exciting new market for Miles, being a family business for generations it’s important as we adapt to current trends. This new premium range will provide us with a relevant offering for the ever-growing green tea, herbal and fruit tea market.”
Miles Tea Kites are available to independent retailers now and sold in cases of 4 (£10.23 - £13.94)